Passé the Store — Somewhere Still

London-based vintage homeware brand, Passé the Store, approached us to develop a custom logotype and website that would reflect the eclectic charm and understated refinement behind their curation of vintage objects. Founder, Dani Hides, sought to not only showcase and sell pieces she sourced across Europe, but also to create a digital space where she could house her own designs of ceramic homeware. The site, as a result, functions as a simplistic gallery of furniture, lighting fixtures, art, and objects, inviting both direct consumers and B2B consumers to browse and explore Dani’s highly thoughtful curation. The visual identity emphasises a European influence, setting the tone for pieces found in hidden markets across the Mediterranean. Typography and layout throughout this project draw inspiration from contemporary influences, paired with ease and clarity to create a straightforward e-commerce experience.

Custom Logotype
E-commerce Web Design