NYC-inspired brand MACADAM invited us to develop a new e-commerce site to house their incredible geometric and abstract collection of jewelry. The new website includes pieces presented minimally, but effectively in a clean gallery-inspired space, paired with art-deco image frames that welcome users into the site, establishing an immersive digital portal, deepened by the inclusion of ‘My MACADAM’; a world for members to purchase, explore, and delve into the details of MACADAM. The connection between Manhattan and jewelry design sparks the project’s central insight: to create a sleek, editorial, elegant space for browsing, shopping, and exploring all things MACADAM.
E-commerce Web Design and Development
Digital Design (Socials, Emails)
E-commerce Web Design and Development
Digital Design (Socials, Emails)
7.1.11 Digital Design: Social Media Asset.
7.2.11 Digital Design: Social Media Asset.
7.3.11 Digital Design: Social Media Asset.
7.4.11 E-commerce Web Design and Development: Product Page, Mobile.
7.5.11 Digital Design: Social Media Asset.
7.6.11 E-commerce Web Design and Development: Product Page, Mobile.
7.7.11 E-commerce Web Design and Development: Collection Page, Mobile.
7.8.11 E-commerce Web Design and Development: Homepage, Mobile.
7.9.11 E-commerce Web Design and Development: Collection Page, Mobile.
7.10.11 E-commerce Web Design and Development: Homepage, Mobile.
7.11.11 E-commerce Web Design and Development: Homepage, Desktop.
7.12.11 E-commerce Web Design and Development: Homepage, Mobile.
7.13.11 E-commerce Web Design and Development: Homepage, Desktop.
7.14.11 E-commerce Web Design and Development: Homepage, Desktop.
7.15.11 E-commerce Web Design and Development: Custom Product Page, Desktop.
7.16.11 E-commerce Web Design and Development: Homepage, Desktop.
7.17.11 E-commerce Web Design and Development: About Page, Desktop.
7.18.11 E-commerce Web Design and Development: Homepage, Desktop.