1/11                                                                  Studio Bille                    

(Above)  Blending the ideas of both luxury and European modernity formed our over-arching guiding concept for a website redesign for Studio Bille. We translated Maria’s effortless passion for minimalism into a full e-commerce digital suite, underpinned by fresh and considered campaign imagery. With a focus on the notion of simplicity, we played with functionality and produced a comprehensive digital space that accentuates Maria’s style and unique perspective. Much of our work with Studio Bille is rooted in our look book design, a digital and printed space reserved for applying the website structure to a more versatile environment. Each season we re-produce the brand’s look book, exploring brand evolution and creative adaption as Maria continues to design and produce conscious pieces of art. The look books honour Studio Bille’s growth as a brand, and is an opportunity to establish the moving eras of the brand.

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2/11                                                                  Foundation                    

(Above)  Foundation co-founders, Jenny and Kelly, approached the Somewhere Still studio to discuss a comprehensive rebrand for their bi-coastal communications agency. We re-defined their leading logotype to produce a modern and unified typeface alongside a minimal and enclosed brand mark that anchored the brand ethos of intuitive and strategic thinking. The logotype favours precision, strength, and has a clean functional finish, enhanced by a mineral-inspired colour palette. The distinctive identity was applied to a new portfolio website, designed to re-centre the brand and showcase their services and array of impressive clients. The site is consistent in form, visually uniting the refreshed identity in a digital landscape of varying type sizes, grid structures, and subtle movement. A simple information system across the web pages distils their offerings into a layered but clear expression of their mission as a business.

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3/11                                                                  EILAF

(Above) Our long-term partnership with EILAF has spanned many years, and our work has always been focused on versatility and flexibility, ensuring the brand identity is given the space to evolve and adapt through the seasons. The brand system plays on innovation, exploring traditional craftsmanship but through a modern lens. We established a rich palette of earthy colours alongside a hand-drawn custom logotype based on hand-painted way-finding found in Zanzibar.We developed a purposeful e-commerce platform for EILAF, to invite a heightened online experience for users, utilising ongoing storytelling that effortlessly highlights EILAF’s mission as a brand. Components of the site include videography by Nassor Othman, asymmetrical page layouts and simplistic product imagery. These elements came together to produce an impactful and exclusive digital space that allows the brand to faithfully illustrate how they have managed to nurture and support their weavers. Our print and digital design work for EILAF includes Look books for potential wholesale partners. The spreads are designed to engage with the cohesivity of the brand and website, underscoring the brand ethos and further extending visual storytelling. These design pieces for EILAF are useful in contributing to their marketing and brand strategy as well as strengthening their industry connections.

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4/11                                                                  Hanna Heino

(Above)   Ceramicist and artist, Hanna Heino approached us to re-design her portfolio website which is home to her grand collection of sculptures. Bridging time-honoured traditional craftsmanship practices with her contemporary design perspective aspires to open up the sculptural space with organic and natural forms. We reflect Hanna’s values through a clean and minimal website which magnifies the time and work that Hanna assigns to each of her pieces. We create structure through her catalogue and soften the site with custom-drawn brand marks. Our system of Roman numerals instils heritage and tradition throughout the site.  Our work with Hanna extended to brand identity, and we developed a visual concept that reflects Hanna’s overarching purpose as a ceramicist, to combine traditional craftsmanship with contemporary aesthetics. The identity encompasses an elegant custom logotype alongside a hand-drawn baroque swirl that captures Hanna’s balance and integrity as an artist. Using baroque references, and an organic palette, we aimed to magnify the world that Hanna is so intuitively creating.

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5/11                                                                  Jane Eppstein Jewellery

(Above) Jane Eppstein approached us to redesign her digital store. We established a new design language and carried it through expansive pages that house her stunningly elegant pieces of jewelry. The site exists to serve both as an e-commerce platform, and also a journal for Jane’s references that guide her aesthetic. Throughout the site pages, a structured system using a combination of typefaces and horizontal lines organises a considered offering of jewelry. The user experience is enhanced by implementing asymmetrical layouts that catch the eye, utilizing all aspects of the space. In the summer of 2024, Jane reached back out to us to explore a collaboration surrounding brand photography. Overwhelmed with the notions of content creation, Jane was in need of fresh imagery that would elevate her social media platforms. Our vision was to create an equal weight in our photography between elegance and contemporary visuals, thought was poured into each shot to accompany Jane’s additional visuals, and a collection of artistic and intentional imagery was created.

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6/11                                                                  Anna May Henry Florals                   

(Above)  Partnering with Florist Anna May Henry on a comprehensive rebrand was a pleasure; we focused on a subtle refinement of across-the-board typography alongside a contemporary logotype that playfully draws its form from nature. Our strategic process was driven by an inherent curiosity for Anna’s incredible intuition as a florist. Small, considered type treatments form the guiding concept of the visual language, designed to feel soft and, on occasion, spontaneous.  Our long-term partnership has, over time, developed and evolved as Anna’s brand has done, and we’ve continued to support Anna and her values through considered design practices. We’ve translated Anna’s clear and sustainable ethos into a simple and versatile ecosystem of type, soft colour, and elegant layout treatments.

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7/11                                                                  i seira                    

(Above) Using a variety of design and developmental systems, we produced for i seira an organised and minimal website that is enhanced with wish list functionality and strong brand visuals. Clean product photography reinforces the simplicity of the digital space, allowing for a calm and pleasant browsing experience. Architecture and sculpture have been a consistent throughline for the i seira brand, existing as references throughout Alexa’s designing process. The re-designed site is now a tool for Alexa to not only showcase her pieces but also as a vehicle for building connection with jewelry lovers and also industry peers. A full rebrand for i seira allowed for a complete re-understanding of Alexa’s vision when it comes to producing her work through considered and thoughtful series. We used distinguishing numbering systems to formulate a visual identity that plays homage to Alexa’s Greek heritage. The updated identity reflects Alexa’s love for minimal design shapes and codes, and focuses on a stone-centric colour palette that underpins the sculptural inspirations.

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8/11                                                                  SÈVE                   

(Above) Seamless transitions and hover animations were concepts woven into the website we designed for SÈVE. Their e-commerce platform reflects their introspective nature, allowing us to play with features that bring a sense of elegance and modernity to each page. The digital home for SÈVE works to create a balance between the feminine and the masculine, exploring harmony between contemporary shapes and old-fashioned sophistication. The site effortlessly calibrates with the brand identity, ensuring consistency throughout. Redefining the impact and sentimental ideations behind jewelry was the intention behind the visual identity for SÈVE. Their ethos is rooted in offering genderless, minimal pieces that focus on the premise of significant life moments. The visual language is anchored in simplicity, underpinned by Alice’s desire to enrich her brand with meaning and emotion. There is a minimal quality to the typography, paired with an organic colour palette, which brings the identity to a streamlined space.

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9/11                                                                  Poppy Undies                   

(Above) Focusing on a combination of both e-commerce and creative portfolio functions, the Poppy Undies site was designed and developed to serve as an editorial and clean online space. High functionality and a generous use of white and negative space produces a contemporary perspective which is layered with 90s-minimalism in both web elements and brand imagery. We created a custom page to house those wearing their Poppy Undies in an image library utilising hover functions, creating an interactive and intuitive site, reflecting and illuminating Emily’s playful and ever-so-cool nature.

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10/11                                                                  Linda Hoj                  

(Above) The strategy behind the identity design for Linda Hoj was rooted in a desire to render the brand’s unique style and aesthetic in an ornate and decadent manner. The visual language is led by a crest-inspired illustrative brand mark, designed to calibrate the codes of history and luxury storytelling through detail-oriented design practices. The distinctive design system has been applied to a new e-commerce website, designed to re-centre the brand and showcase Linda’s collections of beautifully designed, handcrafted, one-of-a-kind jewelry. Quiet luxury informs the design of prices appearing only on hover, allowing a cleaner user experience throughout. The e-commerce functionality is streamlined and effortless, rows and layers of stunning jewelry are rendered naturally across the pages, and can be viewed at a variety of sizing to suit each user. The icon follows and guides the user around the site, adding whimsy and detail, enhacing the space with Linda’s specific and artistic perspective.

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11/11                                                                  Concrete Collective                   

(Above)  We were approached by Lucie to re-design and evolve her identity into a new contemporary era; more reflective of Lucie’s kind spirit and love for delicate pieces. We began to define the identity concept as timeless and elegant, working with light fonts, negative space, and softly interconnected brand marks. We developed a visual language that felt serene yet structured, thoughtful and intuitive to housing journals filled with romantic thoughts and introspective notes. Like the pieces Lucie designs, the re-designed branding for Concrete Collective felt concise and honours self-love, care, and minimalism. The e-commerce site for Concrete Collective has been designed to be effortlessly romantic and approachable, soft in its presentation of information and clear in its offerings in regard to made-to-order jewelry. The user experience is enhanced through the usage of negative space, allowing for a soft scroll and easy browsing participation. We designed a dedicated segment of the site to house the Consider journal, a space for Lucie’s community to reflect and contemplate self-discoveries.

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